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FTC orders Delta, Uber and others to hand over data on algorithmic pricing
Confidence88·multiple reportsImportance92NP-EVT-20261029-61EB13F
Regulator demands companies explain how and why they charge different prices for the same product or service The Federal Trade Commission (FTC) is demanding some of the US’s biggest airlines, ride-share companies and retailers divulge how they are using algorithms and loyalty programs to target customers and drivers with different prices and wages. Nine companies – Delta, United, JetBlue, Lyft, Uber, DoorDash, Instacart, Target and Walmart – were named in the inquiry, which comes after inves
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FTC orders Delta, Uber and others to hand over data on algorithmic pricing
Heather Timmons in Washington · 10/29/2026, 10:00:29 AM
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