Instagram tests 90-minute horizontal videos for long-form content creators

Instagram is rolling out new testing features to support long-form content creators, introducing 90-minute horizontal videos. Creators can enhance engagement by linking short clips to their full-length productions. The platform is also experimenting with a 'Series' feature for episodic Reels on profiles. Live videos might be incorporated into the Reels tab, broadening content recommendations as Instagram plans to expand these features globally shortly.